Thursday, March 31, 2011

Blog 1 Hype

       It is something that cannot be ignored advertisements play a vital role within our daily lives, from influencing our way of thinking to sparking new trends. In an article written by Kally Lasn, we are informed of the increases of public advertisements which seems to have omnipresence about them. I agree with the author and believe that every where we look there seems to be ad, which should be regulated to specific locations.

       Advertisements are every where, from rural communities to densely packed urban ones and the rate in which they pop up has grown steadily. Many of us walk around completely oblivious, to the amount of advertisements that our brains absorb. "The increase in commercial advertising has happened so steadily and relentlessly that we haven't quite woken up to the absurdity of it all" says Lasn. It has become a part of our culture and for the most part, it is that voice that we hear that tells us, what to buy, what to eat and in some cases how to live our lives. Lasn states "In corporate America's view, any location where an advertisement can be, should and ought to be filled with a product, or company logo. On a simple ride on the train I'm relentlessly bombarded with advertisements. The non stop stream of advertisements is a testament to how profit oriented businesses are within our society. Lasn finds advertisements to one of the most toxic of the mental pollutants out there, with an estimated 12 billion display ads, 3 million radio ads and well over 200 thousand ads lingering throughout the web as well as other undisclosed sources.

       It is a dangerous game being played by the corporations and they're well aware of the influences brought out by advertisements which in reality think for you. If we can become aware of the manipulative factors imposed by advertisements, we would be able to pick and choose, what advertisements we wish to pay attention to.

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